If... not when...when it comes to social media

I'm just wrapping up an all day session at The American Dietetic Association's Food and Nutrition Conference Expo (say that 5 times in a row) on the topic of social media.
A lot of the info I knew. A lot I did not.
But what I've been saying for a while now was confirmed: when it comes to social media (think Facebook, Twitter, etc.) it's not "if"... but rather "when."
The world, inclusive of all it's peoples, brands, products, newsmakers, you name it... are moving this way. We're going from a society of two way communication to multi-user communities.
If you don't believe me, consider that according to one of today's presenters, Janet Helm of Nutrition Unplugged, some universities are no longer even offering email accounts. Younger generations don't even see the need for email because the social community is now so powerful for communication.
Read that last part again. No. Email.
Gosh... I can remember going to Auburn University (War Eagle, hey!) in the mid-90s and having a very early, obscure relationship with email... it was just really getting started then.
And to think now, emails may soon become outdated?
So why is all of this important on this, a food & nutrition blog?
Because it speaks so much to how we, as a profession... the ONLY profession of credentialed, trained, highly skilled nutrition professionals need to get with the program. If we don't share credible nutrition info... someone else will... at least share the info. Credible? Maybe not.
Questions:
1. How are YOU getting social with your communication?
2. Can you imagine a day with no email?
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