As the parent company for the Healthy Aperture and Recipe ReDux family of online brands, ReganMillerJones, Inc. offers a unqiue opportunity to connect your company's healthy food product portfolio with the Web's first and only online community of health and nutrition bloggers coordinated by registered dietitians. Contact Regan@ReganJonesRD.com for advertising, sponsorship and marketing opportunities.
ReganMillerJones, Inc. also offers integrated nutrition communications and food marketing support including:
Speaking & Training
- Speaking on topics relevant to the needs of nutrition/health professionals, as well as food marketing teams. Full- and half-day sessions available to fit your organization's needs. Topics include (but are not limited to):
- Inside the life of a Food Trend: Understanding how foods/recipes evolve from "unknown to everyday" and a spotlight on what's hot online for 2012
- Bringing Food Into Focus: A food and nutrition professional's guide to the importance of good photography in social media outreach and strategies for improving technique
- Byte to Bite: Connecting brand strategy to consumer purchase through social media engagement. A case study highlighting the success in social media of Cabot Creamery Cooperative
- Evaluating nutrition and food staff current social media strategy and refining message delivery and platform engagement
- Conducting on-air media simulation and training for nutrition and food staff focusing on radio, television and print outlets
Recipe Development & Photography
- Developing, testing & photographing taste-centric, healthful recipes showcasing current food trends and the latest nutrition knowledge
- Revising and refreshing existing recipes to reflect healthier cooking techniques and flavor profiles
- Calculating nutritional analysis for recipes and menus
Public, Media and Social Media Relations
- Developing consumer-focused, science-based nutrition messaging for proactive media campaigns and issues management
- Acting as a spokesperson through both traditional media outlets, as well as social media platforms on a variety of topics ranging from nutrition news to family menu planning
- Developing and writing content for promotional, educational and web-based materials utilizing nutrition science and proven culinary concepts
Event Management
- Planning and executing a wide variety of both consumer and professional events ranging from professional association meetings to large culinary festivals
- Acting as an on-site speaker, demonstrator, spokesperson and liaison between your company's brand and event attendees
